Does Your Company Now Have A Chief Longevity Officer?
- edsharp100
- 20 minutes ago
- 1 min read
I was surprised—and genuinely encouraged—to see that some visionary organisations are beginning to appoint Chief Longevity Officers.
Why? Because forward-thinking companies such as L’Oréal and the Portuguese insurer Fidelidade recognise that rising human longevity is reshaping both their workforce and their customer base. The numbers behind this “late-baby-boomer economic boom” are extraordinary: AXA projects that people aged 65+ will spend around $15 trillion globally by 2030 — roughly equivalent to the entire Chinese economy.
And yet, despite this massive demographic shift and the economic opportunity it represents, many of us in our 50s and 60s still feel overlooked or undervalued at work. Aside from a handful of enlightened companies, ageism remains widespread.
This is exactly why I founded Stay Curious Coaching: to support people navigating mid-life and later-life transitions, and to help those in their 50s and 60s get clear on what comes next.
If you’re in your 50s or 60s and any of this resonates, I’d love to offer you a conversation. You can reach me here: https://lnkd.in/
